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CREATIVE BRAND STRATEGY - MLE BRIEFING
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MLE - Multidisciplinary Learning (Packaging & Merchandising Design) 25/4/25 1.1 MLE Briefing 25/4/25 Fig. 1.2 Notes In our first week, our class session was replaced by a briefing for another module. The module was Packaging & Merchandising Design. In the briefing, all of the design students were introduced to a collaboration between the business students and the psychology students. This collaboration will revolve around the final project of business school, which is to make a product. Each major has its own job as described below: Business students: Focusing on the product, financial plan, competitive analysis, etc. Graphic design students: Helping business students in making packaging for their product. Psychology students: Marking plan, competitive analysis, and market analysis. Our main focus as graphic design students is to make the packaging, which is why during the brief, all of the groups presented their product and their vision on why they decided to ...
Information Design: Final Project
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03/02/2025- 23/03/2025 (Week 1-Week 7) Aisya Diva Anwagodsa (0365505) Information Design / Bachelor of Design (Hons) in Creative Media Final Project Table of Content Instruction Final Project Final Result Instruction Final Project At the beginning of the semester, students were told to form a group containing 8-10 people in it. After getting a group, my groupmates and I decided on the topic we could use for the project. Below are the potential topics that we want to use during this project: The dangers of polyester fabric Animal shelter Stereotypes against Gen-Z After getting feedback from Mr. Shamsul, our group decided to take on the topic 'Stereotypes Against Gen-Z'. Later, we continue to divide the tasks for making the ppt for our presentation. PRESENTATION HERE Our purpose in taking this topic is to highlight the common stereotypes that are often heard about Gen-Z as a generation who grew up with gadgets, we also want to deliver the message that being a Gen-...
Task 3: Concept Presentation
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5/3/2025 - 19/3/2025 (Week 5 -Week 7) Aisya Diva Anwagodsa (0365505) Major Project 1 / Bachelor of Design (Hons) in Creative Media Task 3 Table of Content Instruction Task 3 Week 5 Week 6 Feedback Reflections Instruction Task 3 Making Logo, Packaging, Cards and Book Layout - Week 5 Recapping our progress from the previous task, we should prepare the book that consists of all of the folklore that we will use in the game and have the logo on week 6. In this matter, me and Lizzie will be in charge of designing the logo, book cover, and packaging. While Ying Ying and Sheryne will be focus on the card design. For the logo, we want to incorporate something simple with a touch of Indonesia's element. At first, I made some logo sketches that could be applied to our game. Below are some of my ideas: Fig. 1.1 Page 1 Fig. 1.2 Page 2 Fig. 1.3 Page 3 It can be seen that I'm trying to add a curve/spike element in our wordmark because I was inspire...
Major Project 1 - Task 2: Design Proposition
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26/02/2025 - 05/03/2025 (Week 4 -Week 5) Aisya Diva Anwagodsa (0365505) Major Project 1 / Bachelor of Design (Hons) in Creative Media Task 2 Table of Content Instruction Task 2 Feedback Reflection Instruction Task 2: Design Proposition Google Form - Week 3 Before switching to the storytelling game, our group initiated an online survey based on our first idea card matching game. We got a good feedback from our respondents. However, the survey was about the card-matching game so we only used some legible feedback for our new concept. For the survey can refer to the PDF file below: Fig. Online survey I noticed that based on the responses, people tend to play the game because of the 'challenge' or the game mechanism, they also preferred a good illustration compared to other design elements in the card sample that we have attached on the survey. Below is the card design that was sketched by Sheryne and Ying Ying: Fig. Card design sketched by Sheryne a...
Information Design - Project 1&2
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03/02/2025- 19/02/2025 (Week 1-Week 3) Aisya Diva Anwagodsa (0365505) Information Design / Bachelor of Design (Hons) in Creative Media Project 1 Table of Content Lectures Instruction Project 1 Attempt 1 Attempt 2 Final Result Feedback Reflection Lectures All lectures in Exercises Instruction Project 1 In Project 1, we should make an animated poster based on an existing infographic. The aim of this project is to analyze the "delivery mechanism" that affects the outcomes of your infographic. So we have to find an infographic on the internet and remake it, ensuring that the remake version is better than the original version without removing the 'important' information. To begin with, I started to google infographics and use the keyword 'messy infographic' to filter my search better. I showed Mr. Shamsul the infographic and he approved the infographic below: Fig. 1.1 Fatigue Awareness From the infographic, I noticed that there are a lot of things that can be imp...