Brand Corporate Identity - Final Compilation & Reflection

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23/09/2024 - 16/12/2024 (Week 1 - Week 13) 

Aisya Diva Anwagodsa (0365505)

Brand Corporate Identity / Bachelor of Design (Hons) in Creative Media

Final Compilation & Reflection

TABEL OF CONTENT

  1. Instruction
  2. Final Submissions Links
  3. Task 1
  4. Task 2
  5. Task 3
  6. Task 4
  7. Reflection

INSTRUCTION


Fig. 1.1 MIB


FINAL SUBMISSIONS LINKS

TASK 1

Fig. 1.2 Task 1 Document
(6/10/24)

Fig. 1.2 Task 1 PPT
(6/10/24)

TASK 2

2.1 Task 2 A PDF 
(27/10/24)

Fig. 2.2 Task 2B PDF
(28/10/24)

GIF

Fig. 2.3 Rice Story GIF
(28/10/24)

TASK 3

STATIONERY

Fig. 3.1 Letterhead artwork with text
(23/11/24)

Fig. 3.2 Letterhead artwork without text
(23/11/24)

Fig. 3.3 Letterhead mockup with text
(23/11/24)

Fig. 3.4 Letterhead mockup without text
(23/11/24)

Fig. 3.5 Envelope artwork front
(23/11/24)

Fig. 3.6 Envelope artwork back
(23/11/24)

Fig. 3.7 Envelope mockup
(23/11/24)

Fig. 3.8 Invoice artwork
(23/11/24)

Fig. 3.9 Invoice mockup
(23/11/24)

Fig. 3.10 Bussiness card artwork front
(23/11/24)

 
Fig. 3.11 Bussiness card artwork back
(23/11/24)

Fig. 3.12 Bussiness card mockup
(23/11/24)

COLLATERAL

Fig. 3.13 Apron for customer artwork
(23/11/24)

Fig. 3.14 Apron for employee artwork
(23/11/24)

Fig. 3.15 Apron for customer mockup
(23/11/24)

Fig. 3.16 Apron for employee mockup
(23/11/24)

Fig. 3.17 Gift set artwork
(23/11/24)

Fig. 3.18 Gift set mockup
(23/11/24)

Fig. 3.19 Shopping bag artwork
(23/11/24)

Fig. 3.20 Shopping bag mockup
(23/11/24)

Fig. 3.21 Wrapping paper artwork
(23/11/24)

Fig. 3.22 Wrapping paper artwork
(23/11/24)

ENVIRONMENTAL DESIGN APPLICATION

Fig. 3.23 Window shop artwork
(23/11/24)

Fig. 3.24 Window shop mockup
(23/11/24)

Fig. 3.25 Signage artwork
(23/11/24)

Fig. 3.26 Signage mockup
(23/11/24)

Fig. 3.27 Advertisement artwork
(23/11/24)

Fig. 3.28 Advertisement mockup
(23/11/24)

DIGITAL PRESENCE

Fig. 3.29 Instagram artwork
(23/11/24)

Fig. 3.30 Instagram mockup
(23/11/24)

Fig. 3.31 Website artwork
(23/11/24)

Fig. 3.32 Website mockups
(23/11/24)

Fig. 3.33 Brand Positioning
(23/11/24)

TASK 4

Fig. 4.1 Interactive PDF 
(13/12/24)


REFLECTION

Experience: From week 1 to week 12 I have experienced learning this module and for me, this module was very helpful and insightful.  Thanks to Ms. Lilian for implementing the group feedback system this kind of feedback helped to open my perspective and learn from other friends as well.  The continuous task from this module was enjoyable even though it is time-consuming (it's a lot of process) but I like how we can express ourselves and experiment with design.

Observations: Tasks in this module require a lot of documents for submission and it would be tiring if I had to do it in one day (it happened), but fortunately I can follow the timeline that Ms. Lilian gave me.  The task submission timeline is very effective for me so it reduced my burden this semester because this module finished earlier compared to this module, I aspire to be disciplined like this module and apply it to another module I learn.  Also, I realize that this module has so many items in the submission that sometimes makes me forget details like putting color so I had to make sure every time I had to finalize the module, but so far this module is very fun and helped me to be more precise in doing my work.

Findings: Throughout this semester while learning Brand Corporate Identity I found that creating a brand is not just "I have an Idea, let's open a shop and print the brand" but there's a lot more behind that, a systematic yet beautiful process, from sketching to digitalizing the logo.  It is like building a house, you have to collect the materials and make the foundations, and when the building is ready you have to make sure that every detail is done nicely, and then you have to fill the house with furniture that matches the concept of your house, it is a lot of work and took a lot of time.  Creating a logo and a house is not just about how it looks on the outside, but also how you feel when you see it and how you think about the story behind it.

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